Accessibility StatementSkip Navigation Paramount+ to Become Streaming Home of PBR Unleash The Beast NEW YORK, Nov. 5, 2025 /PRNewswire/ -- Paramount and PBR (Professional Bull Riders) today announced a new five-year media rights agreement that will make Paramount+ the primary streaming home of PBR's premier tour, Unleash The Beast, starting in the 2026 season beginning December 12. Under the agreement, Paramount+ will stream live coverage of the full PBR Unleash The Beast (UTB) season – the highest leve ...