Core Insights - Target Hospitality Corp has launched a new sub-brand, Target Hyper/Scale, aimed at providing remote workforce housing solutions specifically for data center and infrastructure projects across North America [1][6]. Group 1: Company Overview - Target Hospitality is one of North America's largest providers of vertically integrated modular accommodations and hospitality services, focusing on customized community networks for various end users [5]. - The company has over two decades of experience in workforce housing, safety, and community engagement, which it leverages through the new Hyper/Scale sub-brand [2]. Group 2: Product Offering - Target Hyper/Scale offers turnkey workforce housing solutions that include land acquisition, design, construction, and on-site hospitality operations, tailored to meet the specific needs of each project [3][6]. - The sub-brand aims to create fully integrated, purpose-built campuses that provide 24/7 service, meals, and recreational facilities, ensuring remote workers feel at home [6]. Group 3: Market Positioning - The launch of Target Hyper/Scale is a strategic move to address the increasing demand for data centers and the need for reliable workforce retention in this rapidly growing industry [4]. - The company emphasizes the combination of operational efficiency and hospitality to help clients meet project timelines and stabilize their workforce, thereby gaining a competitive edge [4].