On phasing, McNamara said Haleon expects the first quarter cold and flu season to be below the prior year, not only in the U.S. but also outside the U.S.Looking to 2026, McNamara said the company is not planning on “material improvement in the market,” noting that consumers are likely to remain cautious. He said Haleon is focused on driving category growth and improving competitiveness through increased investment in advertising and promotion (A&P), a strong innovation plan, and “sharper commercial executio ...