Core Insights - Involuntary churn, where customers do not cancel subscriptions but face payment issues, costs subscription companies up to $440 billion annually [2] - Butter Payments utilizes machine-learning algorithms to analyze 128 unique data points from customer payment patterns, potentially increasing card authorizations and annual recurring revenue by up to 10% [3] Company Overview - Butter Payments focuses on subscription-based businesses, primarily in the media and health-fitness sectors, with notable clients including Fabletics, MasterClass, and The Athletic [4] - The company has raised $37.3 million in funding and has a workforce of 32 employees, with Charles Rosenblatt serving as CEO since December [5] Payment Failure Insights - The leading causes of card failures include non-sufficient funds and suspected fraud, with subscription companies often facing issues due to transaction timing [6] - Butter Payments leverages extensive transaction data to predict payment failures and offers a pricing model that charges clients only for incremental recovery beyond their internal efforts [7]