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Motorola Survived the iPhone By Returning to Its Public Safety Roots
Bloomberg Television· 2025-11-27 19:01
Company Transformation & Strategy - Motorola Solutions transformed from a struggling cell phone business to a $60 billion+ powerhouse focusing on public safety communications [2] - The company's total return to shareholders has exceeded 1,000%, significantly outperforming the S&P and competitors [3] - CEO Greg Brown oversaw more than 50 acquisitions, including the $4.4 billion purchase of Silver Technologies, expanding into drone networks and uncrewed tech [4] - Motorola Solutions is focusing on being indispensable to those who respond to emergencies, rather than pursuing trendy gadgets [5] Products & Services - Motorola Solutions supplies a range of products, including heat-resistant microphones, AI-enabled radios, smart radios for firefighters, and license plate recognition tools [2] - The acquisition of Silver Technologies adds drone networks and uncrewed tech to Motorola's portfolio [4] Challenges & Risks - Motorola Solutions has faced regulatory challenges in the UK and a trade secrets battle with Chinese rival High Terror [5]