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Forbes· 2025-10-30 13:30
With viewership data underpinning $60 billion in television advertising, an industry behemoth is suddenly facing questions about whether it is “bringing an abacus to an AI fight.” https://t.co/qi3BCkemk5Illustration: Samantha Lee for Forbes; Photos: Nielson; Videoamp; Dny59, Thomaslenne, Pioneer111, Nadya So via Getty Images ...