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国内艺拍市场新趋势:灵活 理性 成熟
Zheng Quan Ri Bao· 2025-09-26 23:56
Core Insights - The art market is experiencing a shift towards scarcity and novelty, with a focus on artworks that are both historically significant and rare in quantity, leading to a pricing effect that benefits collectors [1] - The Chinese ink painting and calligraphy market is showing strong growth and resilience, indicating its status as a cornerstone of the Chinese art market, with a notable recovery in 2024-2025 [2] - The auction market is witnessing a significant increase in the number of auction events and online channels, reflecting a strategic shift towards quality and differentiation in response to market demands [3][4] Market Trends - The total transaction volume in the Chinese ink painting market reached over 6.3 billion RMB in 2024, a 30% decrease year-on-year, yet it remains the primary market for Chinese ink paintings [3] - The spring auction of 2025 recorded a total transaction amount of 3.322 billion RMB, a slight decrease of 3.06% compared to the previous year [3] - Auction houses are adopting a "premium" strategy, focusing on high-quality artworks and differentiated pricing to attract and retain clientele [4] Collector Behavior - The spring auction of 2025 signals a shift from high-priced items to those with academic value, emphasizing cultural recognition and the establishment of diverse collection systems among seasoned collectors [5] - Younger collectors are increasingly prioritizing cultural identity and social impact over capital-centric decision-making, leading to a structural transformation in auction categories [6] - The demographic of collectors under 40 years old constitutes 32% of the client base at Sotheby's Hong Kong, with a growing interest in contemporary and subcultural art forms [6]