Core Viewpoint - Shanghai LEGO Park is set to officially open on July 5, with a focus on managing visitor flow and enhancing the overall experience for families and tourists [1][5]. Group 1: Visitor Experience and Management - The park has conducted a three-week internal testing phase, receiving approximately 50,000 visitors, primarily families, with wait times for attractions ranging from 5 to 75 minutes [1][3]. - The park aims to limit daily visitor capacity to 28,000, especially during peak seasons, to ensure a better experience and reduce long wait times [1][5]. - Feedback from visitors during the internal testing has led to adjustments, such as reducing water volume in the 4D cinema based on older visitors' experiences [3]. Group 2: Ticketing and Pricing - Shanghai LEGO Park has implemented a flexible ticket refund policy, allowing free refunds up to three days before the visit, with a one-time date change option [4]. - The park employs a six-tier pricing system, with ticket prices ranging from 255 RMB to 599 RMB, and enforces a real-name ticketing system to prevent price speculation [4]. Group 3: Transportation and Accessibility - In addition to train station shuttles, a dedicated bus route from Shanghai People's Square to LEGO Park is planned to enhance accessibility [2]. - Partnerships with local transport companies, such as Spring Airlines and Jinjiang, will facilitate direct transportation options for visitors [2]. Group 4: Attractions and Features - The park features eight themed areas, over 75 interactive rides and attractions, more than 10 retail stores, and thousands of LEGO models made from over 85 million LEGO bricks [4]. - The design incorporates elements of Jiangnan and Shanghai culture, aiming to provide a unique and immersive experience for visitors [3].

Core Viewpoint - Shanghai Lego Park is set to officially open on July 5, following a three-week internal testing period that welcomed 50,000 visitors, primarily families, and some adults and seniors [1][3]. Group 1: Internal Testing and Visitor Experience - The internal testing phase received 50,000 visitors, with a goal to keep ride wait times under one hour, although actual wait times varied from 5 to 75 minutes [3][4]. - The park will limit daily visitor capacity to 28,000, especially during peak seasons [3]. - Feedback from visitors during the internal testing indicated that hotel check-in could occur earlier than the stated 4 PM, depending on room cleaning status [4]. Group 2: Hotel and Transportation Services - The Lego Park hotel allows guests to check in as soon as their rooms are ready, with additional play areas available while waiting [4]. - A dedicated shuttle service from Shanghai People's Square to Lego Park is planned to launch in early July, enhancing transportation options for visitors [4]. Group 3: Ticketing and Pricing Strategy - The park will implement a flexible ticket refund policy, allowing free cancellations up to three days before the visit, with one date change permitted [4]. - A six-tier pricing system will be adopted, with ticket prices ranging from 255 to 599 yuan, and a real-name registration system will be enforced to prevent ticket scalping [5]. Group 4: Attractions and Features - Shanghai Lego Park features eight themed areas, over 75 interactive rides and attractions, more than 10 retail stores, and thousands of Lego models made from over 85 million Lego bricks [5]. - The park aims to provide a unique experience by incorporating local cultural elements into its design, enhancing visitor engagement [4][6]. Group 5: Market Impact and Expectations - The opening of Shanghai Lego Park is anticipated to be a significant highlight in Shanghai's cultural tourism market this summer, expected to boost spending across various sectors including tourism, accommodation, dining, transportation, and retail [6].