Core Insights - The first offshore floating museum in China has been upgraded, featuring the "Deep Blue Treasure" shipwreck archaeology special exhibition in Sanya [2] Group 1: Museum Overview - The offshore floating museum, created by the China (Hainan) South China Sea Museum and Sansha South China Sea Dream Cruise Co., has been operational since December 2019 and has garnered significant public attention [2] - The upgraded core exhibition area showcases archaeological findings from the No. 1 and No. 2 shipwrecks on the northwestern slope of the South China Sea, utilizing immersive experiences, digital multimedia, and replica artifacts [2] Group 2: New Features and Innovations - The museum has added a specimen display area and a cultural and creative space, enhancing interactive experiences and transforming the cruise into a "mobile ocean culture living room" [2] - The upgrade explores a replicable "three-in-one" development model, breaking traditional exhibition boundaries by integrating ocean culture into transportation [2] Group 3: Cultural Impact - The content is story-driven, focusing on "South China Sea culture" and "Deep Blue Treasure" IPs to build a narrative system that enhances cultural engagement [2] - The experience is socialized through multimedia technology and cultural interactions, increasing audience participation and dissemination [2] - This model promotes the transformation of museums from "static collections" to "dynamic dissemination," injecting cultural momentum into the construction of a maritime power [2]

Core Viewpoint - The China (Hainan) Nanhai Museum integrates civilizational concepts into service details, enhancing the cultural literacy of visitors through a structured and orderly environment [1][2]. Group 1: Museum Operations and Visitor Experience - The museum emphasizes a civilized visiting experience with clear and aesthetically pleasing signage, promoting behaviors such as no smoking and orderly queuing [1]. - The museum's staff, including guides, maintain a professional appearance and adhere to a service philosophy centered on politeness and effective communication [1][2]. - Since its opening in April 2018, the museum has focused on cultural heritage protection and public engagement, fostering a positive interaction between civilizational service and public cultural literacy [1]. Group 2: Educational and Community Engagement - The museum serves as a social university, significantly improving visitor behavior and reducing uncivil actions through ongoing educational initiatives [2]. - It has developed strategic partnerships with universities and conducted specialized training to enhance service quality and promote core socialist values [2]. - Community outreach programs, such as "Nanhai Culture into Communities," aim to educate residents about marine culture and environmental awareness [2]. Group 3: Achievements and Future Plans - The museum has attracted over 1 million visitors for its special exhibition on Nanhai shipwreck archaeology and has received national awards for its exhibitions [3]. - It has been recognized as a national civilized unit and plans to further explore Nanhai cultural resources through diverse exhibition methods [3]. - Future developments include a second-phase construction project to create the world's first museum dedicated to deep-sea archaeology, enhancing cultural offerings for the public [3].