Core Insights - BJ's Restaurant & Brewhouse is enhancing its signature deep dish pizza for the first time in nearly five decades, drawing inspiration from iconic pizza styles across the U.S. [1][3] - The revamped pizza features improved dough, premium toppings, and flavor profiles that honor the pizza traditions of New York, Chicago, and Detroit while maintaining BJ's legacy [2][4] Product Enhancements - The new deep dish pizza includes hand-pressed, double-proofed dough made with unbleached flour and New York water, designed for a crispier bite and airy interior [7] - Whole milk mozzarella is used for a richer melt and creamier texture, while fresh-pack tomato sauce is made from 100% vine-ripened tomatoes for a bolder flavor [7] - In-house roasted Italian sausage and premium cup & char pepperoni are included to enhance the overall flavor profile [7] Menu Offerings - BJ's introduces a lineup of signature pizza creations, including the Epic Five Meat and Pepperoni Extreme, alongside classic options like BJ's Favorite and Classic Combo [5] - The menu caters to various preferences, offering indulgent selections as well as lighter choices such as vegetarian options and customizable pizzas [5] Company Background - Founded in 1978, BJ's operates over 200 restaurants across 31 states, known for its high-quality ingredients and craft brewing since 1996 [8] - The brand has received multiple awards, including the 2025 Vibe Vista Award for Best Beer Program, highlighting its commitment to quality and customer experience [8]