BYD Audio by Stingray
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Stingray Launches a Co-Branded Music, Podcast and Radio Solution, Debuting with BYD to Power the Ultimate In-Car Entertainment Experience
Globenewswire· 2025-12-10 15:00
Core Insights - Stingray has launched a co-branded music, podcast, and radio solution named BYD Audio by Stingray in partnership with BYD, enhancing in-car entertainment experiences for automakers globally [1][4] - The new service offers a comprehensive infotainment platform that includes hundreds of curated music channels, over 4 million podcasts, and thousands of global radio channels, all tailored to automakers' brand identities [2][3] Company Overview - Stingray is a global leader in music, media, and technology, providing a wide range of services including TV broadcasting, streaming, radio, and advertising solutions [6] - The company operates in various sectors, offering commercial solutions in music, in-store advertising, digital signage, and AI-driven consumer insights, reaching 540 million consumers across 160 countries [6] Partnership Details - The collaboration with BYD aims to redefine in-car entertainment by integrating Stingray's full suite of audio products, including music, karaoke, and wellness features [4] - BYD Audio by Stingray is set to roll out over-the-air in European markets in early 2026, with plans for expansion to all BYD markets [5] Industry Impact - The introduction of this co-branded IVI product signifies a significant milestone in enhancing consumer entertainment experiences in vehicles [4] - The flexible platform supports both premium and ad-supported subscription models, catering to diverse customer needs and ensuring high-quality listening experiences [3]