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Birkenstock sees muted sales growth and profit as tariffs hurt margins
Yahoo Finance· 2025-12-18 14:00
Core Viewpoint - Birkenstock forecasts fiscal 2026 profit below Wall Street expectations and lower annual revenue growth due to U.S. tariffs impacting margins and cautious consumer spending affecting demand for its products [1][2]. Financial Performance - The company expects fiscal 2026 gross profit margin to be between 57% and 57.5%, down from 59.1% in 2025 [4]. - Adjusted earnings per share are forecasted to be between 1.90 and 2.05 euros, compared to the expectation of 2.08 euros [4]. - Fourth-quarter revenue was reported at 526.3 million euros ($616.88 million), slightly above analysts' average estimate of 522.6 million euros [6]. Market Conditions - U.S. import duties are expected to have a 100 basis-point impact on annual gross margins [1]. - The company anticipates more significant tariff impacts on cost of goods sold (COGS) in 2026 compared to 2025, despite having mitigated some effects through price hikes and pre-tariff shipping [3]. Growth Strategy - Birkenstock aims for annual revenue growth of 13% to 15%, which is lower than the growth rates in fiscal 2024 and 2025 [5]. - The company has been expanding its retail presence, opening 30 stores this year and planning to open about 40 more globally in fiscal 2026 [5][6]. - New collections and seasonal drops are being introduced to attract younger affluent shoppers [5].