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Useful Gifts - Not Luxury - Top Millennial and Gen Z Wish Lists This Holiday Season
Prnewswireยท 2025-09-30 12:00
Core Insights - The Home Depot is launching the "Holiday Gift Edit," featuring curated Pinterest boards with popular wish list items for the holiday season, starting October 28 [1][4] - A survey indicates that over 75% of Millennials prefer practical gifts for their homes, and they are more proactive in creating holiday wish lists compared to older generations [1][2] Product Offerings - The Holiday Gift Edit includes a variety of products such as tools, smart home devices, appliances, and home decor, available both in stores and online [1][4] - Featured products include the Grand Duchess Twinkling Balsam Fir Artificial Christmas Tree and the Breckenridge Twinkling Adaptive Lighting Downswept Fraser Fir Christmas Tree, which offers customizable lighting [4] Target Demographics - The Home Depot is focusing on three key customer segments: DIYers, New Homeowners, and Cozy Curators, each with tailored gift suggestions [6] - DIYers are interested in tools and holiday project supplies, New Homeowners seek appliances and furnishings, while Cozy Curators prioritize comfort and festive decor [6] Marketing Strategy - The company emphasizes a digital-first approach, utilizing Pinterest for gift inspiration and promoting savings on practical items that enhance everyday life [4][5] - The Home Depot offers free delivery on over two million online items and same-day or next-day delivery on select products to facilitate holiday shopping [5] Company Overview - The Home Depot is the largest home improvement specialty retailer, operating over 2,353 retail stores and employing more than 470,000 associates [7] - The company's stock is traded on the NYSE and is included in major indices such as the Dow Jones Industrial Average and S&P 500 [7]