Core Insights - Cars.com has partnered with Uber Advertising to become the first automotive content partner for "JourneyTV Presents," providing curated car shopping content to Uber riders [1][2] - The partnership aims to enhance the car shopping experience by offering a "Send to Phone" functionality, facilitating a seamless transition from in-ride content to Cars.com [1][2] - Cars.com emphasizes its editorial authority and expertise, which helps engage potential car buyers early in their purchasing journey [2][3] Company Overview - Cars.com is recognized as the leading automotive marketplace, attracting over 25 million in-market consumers monthly [5] - The platform provides essential data, resources, and digital tools to assist consumers in making informed car buying decisions [5] Consumer Insights - Over 70% of consumers visiting Cars.com are undecided about their car make and model, indicating a significant opportunity for targeted content [3] - The platform features more than 13 million consumer-generated reviews, which are crucial for guiding shoppers in their decision-making process [3] Content and Expertise - Cars.com offers proprietary content covering various topics, including affordability, family cars, electric vehicles, and used car shopping tips, developed by in-house automotive experts [4] - Unique reports such as the American-Made Index and Affordability Report enhance the research experience for consumers [4]