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New Protiviti-Oxford Survey on Customer Experience Reveals an 'Opportunity Gap' Between Executive Optimism in the Role of AI and Actual Optimization
Prnewswire· 2025-07-17 11:56
MENLO PARK, Calif., July 17, 2025 /PRNewswire/ -- More than half of global executives (57%) are confident that AI will enhance customer experience, yet only 17% believe their organization is currently optimizing CX as effectively as they could be, as revealed by the latest survey in the VISION by Protiviti series, the "Protiviti-Oxford Global Executive Outlook on the Customer Experience (CX)."The 'Opportunity Gap' Hindering CX Optimization and EfficiencyAlthough only 17% of executives say they're optimizin ...