Core Insights - Fluent, Inc. (FLNT) operates in the digital advertising and customer acquisition sector, acting as an intermediary between businesses seeking new customers and online users [1] Company Overview - Fluent, Inc. is categorized as a microcap company, indicating its relatively small market capitalization compared to larger firms in the industry [1] - The company focuses on producing objective, data-driven research primarily about small- to mid-cap companies, which are often overlooked by many investors [1] Industry Context - The digital advertising and customer acquisition industry is characterized by its role in connecting businesses with potential customers through online platforms [1]