Core Insights - Atos and N3XT Sports have formed a strategic partnership to enhance digital transformation and growth in Saudi Arabia's sports market [1][2] - The collaboration aims to provide comprehensive digital solutions, including data transformation, smart-venue integration, and customized infrastructure development [2][6] - The partnership will leverage Atos' extensive experience in major sporting events and N3XT Sports' regional expertise to drive innovation and engagement in Saudi Arabia's sports ecosystem [3][4][6] Company Overview - Atos is a global leader in digital transformation with approximately 67,000 employees and annual revenue of around €10 billion, operating in 61 countries [9] - N3XT Sports is a specialized agency focused on strategy development and digital transformation in the sports industry, with a strong presence in Europe and the Middle East [4][8] - Both companies aim to enhance fan, athlete, and stakeholder engagement through advanced technology and operational support [2][6][9]