Core Insights - Bath & Body Works reported a strong start to 2025 with net sales increasing by 2.9% to $1.4 billion in Q1, and earnings per diluted share rising by 29% to $0.49, exceeding the company's projections [1] - The new CEO, Daniel Heaf, is planning a major strategy overhaul focused on customer insights and international growth [2][3] Financial Performance - The company experienced a 2.9% increase in net sales to $1.4 billion in the first quarter of 2025 [1] - Earnings per diluted share increased by 29% to $0.49, surpassing internal expectations [1] - The company has maintained its guidance for 2025, projecting a net sales growth of 1% to 3% [6] Leadership and Strategy - Daniel Heaf, the new CEO, aims to listen to customers for insights to drive product development and storytelling in an integrated global marketplace [2] - Heaf emphasized the importance of international growth, which currently represents about 5% of the business, and plans to explore scaling opportunities with partners and customers internationally [3] Store Operations - Bath & Body Works operates 1,900 stores in the US and Canada, along with 524 international franchised locations [5] - In the last quarter, 14 new international stores were opened, while 19 stores were closed, mainly in the US [5] - The company plans to open at least 30 net new stores internationally in 2025 [5] Market Position - The company has faced challenges, with stock down over 40% since May 2024 and a market capitalization that fell to about $6.6 billion, leading to its removal from the S&P 500 [3][4]