Group Structure Reorganization - AS Ekspress Grupp is reorganizing its group structure by transferring the shareholding of its subsidiary OÜ Geenius Meedia to AS Delfi Meedia to leverage Delfi Meedia's expertise and focus on content development [1] - Geenius Meedia OÜ will continue to operate as a separate media company despite the structural change [1] Company Overview - Geenius Meedia OÜ, founded in 2015, reported a turnover of 2.24 million euros in 2024 and employs 34 people with nearly 7,000 digital subscriptions [2] - Delfi Meedia AS is recognized as Estonia's fastest and most innovative media company, owning the largest news portal Delfi and publishing various newspapers and magazines [3] - AS Ekspress Grupp is the leading Baltic media group, involved in web media content production, publishing, electronic ticket sales, and organizing events, employing around 1,000 people [3]

Core Insights - The number of digital subscriptions for AS Ekspress Grupp increased by 10% year-over-year, reaching a total of 244,500 subscriptions by the end of September, indicating strong growth despite economic challenges [1][2][9] - The Baltic States experienced economic stagnation, which has impacted consumer confidence and subscription growth, particularly in the third quarter [3] - In Estonia, Delfi Meedia achieved stable annual growth of 8%, while Latvia and Lithuania saw significant growth in digital subscriptions at 24% and 22%, respectively, highlighting the potential for further expansion in these markets [4][5][8] Detailed Overview of Digital Subscriptions - AS Delfi Meedia's digital subscriptions totaled 121,118, reflecting an 8% year-over-year increase [8] - AS Õhtuleht Kirjastus, partially owned by Ekspress Grupp, saw a decrease of 5% in digital subscriptions, totaling 24,746 [8] - Geenius Meedia OÜ experienced a 10% decline in digital subscriptions, totaling 6,800 [8] - In Latvia, Delfi A/S reported a 24% increase in digital subscriptions, totaling 32,875 [8] - In Lithuania, Delfi's digital subscriptions increased by 22%, totaling 47,187, while Lrytas saw a 4% increase, totaling 11,774 [8] - The overall digital subscription count for Ekspress Grupp remained stable at 244,500, with a slight change of 0% from the previous quarter [7] Future Outlook - The company aims to increase the volume of digital subscriptions to 340,000 in the Baltic countries by the end of 2026, aligning with its long-term strategic goals established in early 2022 [9]