Core Insights - ErgoSift is launching its 2025 Winter Campaign aimed at making ergonomic comfort accessible to a wider audience, emphasizing the importance of supportive seating for various activities such as working from home, studying, and gaming [1][21]. Product Overview - The M1 and M2 chairs are designed to bridge the gap between basic and expensive ergonomic chairs, focusing on spinal health, adjustability, and quality materials, providing premium comfort at reasonable prices [3][17]. - The M1 chair features high-resilience foam and a breathable mesh back, designed to reduce spinal strain during extended use [6][9]. - The M2 chair offers a range of adjustable features, including lumbar support, seat depth, and armrest adjustments, catering to diverse user needs and promoting better posture [12][18]. Key Features - M1 chair supports up to 250 lbs with a BIFMA-certified frame, ensuring durability and comfort for everyday use [9]. - M2 chair includes customizable lumbar support, adjustable seat depth, and multi-angle recline options, enhancing user comfort and adaptability [12][18]. - Both chairs are constructed with durable materials, designed to support users in motion and withstand daily use [16][21]. Company Vision - ErgoSift aims to promote healthier living by making ergonomic seating a standard rather than a luxury, focusing on user needs and continuous innovation [21][22].