Core Insights - Sales of newly constructed homes increased significantly, reaching an annual rate of 800,000 in August, marking a 20% rise from July's rate of 664,000, the fastest pace since early 2022 [2][7] - The surge in new home sales is attributed to builder incentives aimed at reducing housing costs and a decline in mortgage rates, which have dropped approximately 0.75 percentage points from around 7% in January [4][5][7] - The housing market is showing signs of recovery, with a notable increase in new home sales, while existing home sales have slightly declined due to high prices [3][8] Sales Performance - Newly constructed homes are now more popular than existing homes, driven by builder incentives and a larger inventory, with a 7.4 month supply of new homes compared to a 4.6 month supply for existing homes [5][9] - In August, 66% of builders offered special incentives, the highest since the post-COVID era, including mortgage rate buy-downs and reduced closing costs [5] - Existing home sales fell to a seasonally adjusted annual rate of 4 million in August, with a median sale price of $422,600, compared to $413,500 for new homes [8] Market Outlook - Economists suggest that the recent decline in mortgage rates could lead to further improvements in home sales in September if the trend continues [10] - There is a significant number of potential buyers waiting for more favorable conditions, indicating a possible shift in the housing market dynamics [3]

A sold sign is posted in front of a home for sale on Aug. 27, 2025 in San Francisco, California.Sales of previously owned homes were essentially flat in August, coming in 4 million units on a seasonally adjusted, annualized basis, according to the National Association of Realtors. That is a 0.2% drop from July and an increase of 1.8% from August of last year. Sales were strongest in the Midwest and weakest in the Northeast.This count is based on closings, so people signing their deals in June and July, when ...