Core Viewpoint - Garmin has launched the Force Current, a hands-free kayak trolling motor that enhances the fishing experience by allowing anglers to control their kayak without needing to set down their fishing rod [1][3]. Product Features - The Force Current features a brushless motor designed specifically for kayak fishing, providing full forward and reverse thrust for easy navigation in various environments [1][5]. - It includes two prop options: a high-efficiency prop for extended battery life and a weedless prop for navigating through aquatic vegetation [5]. - The motor delivers 50 pounds of thrust with 24V power and 30 pounds with 12V power, enabling anglers to move efficiently throughout the day [8]. Technology and Innovation - The trolling motor incorporates a wireless throttle and steering control system, allowing for hands-free operation [2][3]. - It offers wireless integration with chartplotters, enabling anglers to create routes and control various functions such as steering and anchor lock [8]. - The product features smart anchor lock technology with multi-band GPS to maintain position in challenging conditions [8]. Market Position and Pricing - Kayak fishing is identified as one of the fastest-growing segments in recreational fishing, prompting Garmin to expand its Force trolling motor lineup [3]. - The Force Current will be available for a suggested retail price of $3,599.99 with foot pedals or $2,999.99 without [5]. Company Background - Garmin is recognized as the world's largest marine electronics manufacturer and has been named Manufacturer of the Year by the National Marine Electronics Association for ten consecutive years [6].