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ASUS ProArt and GoPro Join Forces to Streamline Creator Workflows with AI
Globenewswire· 2025-10-07 07:00
Core Insights - ASUS has announced a collaboration with GoPro to enhance 360° video workflows, allowing creators to focus on storytelling rather than tedious processes [3][6] - The partnership includes a complimentary GoPro Premium+ subscription for ASUS laptop customers, providing access to unlimited cloud storage and automatic highlight reels [3][7] ASUS and GoPro Collaboration - The collaboration aims to streamline the creative process from content capture to sharing, integrating GoPro's technology with ASUS's ProArt ecosystem [3][6] - ASUS has introduced StoryCube, an AI-powered content management solution that integrates GoPro Cloud and supports 360° media, enabling users to manage their content efficiently [4][5] StoryCube Features - StoryCube allows users to preview and edit GoPro 360° footage, facilitating a seamless workflow with programs like Adobe Premiere Pro and CapCut [4][5] - The AI model in StoryCube is trained to recognize various scenes and activities, making it easier for creators to locate relevant content [5] Subscription Offer - ASUS is offering an up to six-month complimentary GoPro Premium+ subscription for buyers of selected ProArt laptops, while Zenbook and Vivobook models come with a three-month subscription [6][19] - The subscription includes unlimited cloud storage for GoPro footage and 500GB for non-GoPro files, enhancing the user experience [7][19] ProArt P16 Specifications - The ProArt P16 features an NVIDIA GeForce RTX 5090 GPU and an AMD Ryzen AI 9 HX 370 processor, designed for high-performance video editing, including 8K and 360° video [7][8] - The laptop supports advanced features such as real-time stitching and video stabilization, catering to professional video editing needs [8] Display and Performance - The ProArt P16 is equipped with an ASUS Lumina Pro OLED touchscreen display, offering up to 1,600 nits HDR peak brightness and a 120Hz refresh rate for superior visual quality [9] - The device is designed to handle demanding creative workflows, ensuring smooth performance for high-resolution projects [10][12] Future Plans - The collaboration between ASUS and GoPro is positioned as the beginning of a series of initiatives aimed at enhancing creativity for storytellers [11]
“排队”1688天终于上市,Insta 360的竞争才刚刚开始 | 电厂
Xin Lang Cai Jing· 2025-06-11 10:41
Core Viewpoint - The successful listing of Yingshi Innovation on the Sci-Tech Innovation Board marks a significant milestone, making it the first publicly traded company in the global smart handheld imaging device sector, with a market capitalization of approximately 70.98 billion yuan and a stock price increase of 274.44% on its first day of trading [1][2]. Company Overview - Yingshi Innovation, founded by a hacker from the 90s, raised 1.938 billion yuan through its IPO at an issue price of 47.27 yuan per share, with plans to invest in two major projects: a smart imaging device production base and a research and development center in Shenzhen, totaling around 464 million yuan [2][4]. - The company has maintained a gross margin of over 50% and has achieved consecutive years of net profit growth, positioning itself as one of the most profitable hardware companies in China [4][6]. Market Position - Yingshi Innovation's brand "Insta360" has dominated the global panorama camera market with a market share of 67.2% in 2023, while ranking second in the action camera market, just behind GoPro [11][20]. - The company has successfully created a niche by combining features of both panorama and action cameras, which has been a key factor in its rapid market growth [14][15]. Financial Performance - In the fiscal year 2024, Yingshi Innovation's revenue from consumer-grade smart imaging devices accounted for 86.59% of total revenue, amounting to approximately 478.86 million yuan, while professional-grade devices contributed only 0.43% [19]. - The global panorama action camera market is projected to grow at a compound annual growth rate (CAGR) of 16.0% from 2025 to 2031, indicating a promising future for Yingshi Innovation [20]. Competitive Landscape - The competitive environment is intensifying, with GoPro initiating a 337 investigation against Yingshi Innovation for alleged intellectual property infringement, which could impact the company's reputation and sales in the U.S. market [21]. - New entrants, such as DJI and Photon Leap, are also emerging in the market, further increasing competition [21][22].