Investment Rating - The report maintains a "Buy" rating for the company [7] Core Insights - The company is recognized as an excellent international brand operator with a promising future, having a diverse portfolio that includes Clarks, Bossini, and Testoni, among others. In the first half of 2025, the company reported a revenue of HK$48.1 billion, a year-on-year decrease of 5.7%, while the net profit attributable to shareholders increased by 60.9% to HK$1.8 billion [1][4] - Clarks, a well-known global footwear brand, holds a market share of 14.6% in the UK and 1.8% in the US. The brand's revenue for the first half of 2025 was HK$41.5 billion, down 5.3% year-on-year, with a gross margin of 48.7% [2] - The new co-CEO, Victor Herrero, has extensive management experience and has successfully led the company to profitability, with a significant increase in net profit in the first half of 2025 [4] Revenue and Profit Forecast - The company is expected to achieve net profits of HK$2.1 billion, HK$5.1 billion, and HK$5.7 billion for the years 2025, 2026, and 2027, respectively, indicating a recovery and growth trajectory [6] - The projected revenue for 2025 is HK$10.47 billion, with a slight increase expected in subsequent years [11] Online and Offline Expansion - Clarks is actively expanding its online sales network, with a projected online revenue increase of 9.7% to HK$630 million in the first half of 2025, accounting for 15.2% of total revenue [3] - The company plans to open new concept stores globally, including three independent Cloudstepper™ stores in Malaysia and the US by 2025, and a larger Canvas retail concept store in London's Tottenham Court Road [2][3] Strategic Initiatives - The company is enhancing its outdoor brand presence by establishing a joint venture to operate the Haglöfs brand in Greater China, with plans to open over 20 stores by 2025 [5] - The company is also leveraging social media platforms for targeted marketing to boost brand recognition [5]