Core Insights - Digimarc Corporation and Honeywell have partnered to combat gift card fraud, which is a growing issue in the retail sector [1] - The global gift card market is projected to grow from $1.24 trillion in 2024 to $2.31 trillion by 2030, indicating a significant opportunity for investment in security solutions [1] - Gift card fraud losses increased by 364% from 2018 to 2021, highlighting the urgency for enhanced security measures [1] - 23% of U.S. consumers have experienced issues with gift cards that had no funds, underscoring the prevalence of fraud [1] Company Insights - Digimarc's new digital security layer for gift cards is integrated into Honeywell's handheld scanners, allowing for automated detection of tampered cards [1] - The end-to-end solution provided by Digimarc is reported to be over three times more secure than traditional card-only security features [1] - Retailers utilizing this solution have experienced a significant reduction in fraud incidents and improved scanning efficiency, enhancing customer experience and operational security [1]