Core Insights - Tim Hortons has partnered with Pet Valu for the first time in its Roll Up To Win™ contest, allowing participants to win pet-related prizes [1][2] - The contest runs from February 23, 2026, to March 22, 2026, and includes 15 grand prizes of free dry dog or cat food for a year, valued at $2,040 each, along with 17,000 $15 e-gift cards [3] Company Overview: Pet Valu - Pet Valu is Canada's leading specialty retailer of pet food and supplies, with over 800 stores across the country [5] - The company has been operational since 1976 and offers a wide range of products, including over 10,000 competitively-priced items [5] - Pet Valu emphasizes knowledgeable customer service and has a strong presence in local communities [5] Company Overview: Tim Hortons - Tim Hortons is Canada's largest restaurant chain in the quick service industry, with nearly 4,000 locations across the country [6] - The brand has been a staple in Canadian culture since its inception in 1964, known for its coffee and baked goods [6][7] - Tim Hortons continues to expand its menu to include a variety of beverages and food items [7]