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GM says EVs are its 'North Star' as legacy automaker chases Tesla
CNBCยท 2025-07-22 18:22
Core Viewpoint - General Motors (GM) has secured the No. 2 position in the U.S. electric vehicle (EV) market and believes it has an inherent advantage over competitors like Tesla due to its diverse lineup of gas and electric vehicles [1][2]. Group 1: Market Position and Performance - Tesla remains the leading EV manufacturer in the U.S., while GM has reported a significant increase in its EV sales, totaling 46,300 units in the second quarter of 2025, more than double the 21,900 units sold in the same quarter last year [8]. - GM's total vehicle sales in the second quarter reached 974,000, with EVs accounting for a relatively small portion of this total [8]. - In the first half of 2025, GM sold 78,000 EVs, which is more than double the volume posted in 2024 [8]. Group 2: Financial Strategy and Manufacturing Flexibility - GM is focused on improving profitability for its EVs and has built flexibility into its manufacturing plants to adapt to changing EV demand by investing in both EVs and internal combustion engine (ICE) vehicles [2][9]. - GM's CFO highlighted that this flexibility allows the company to absorb manufacturing costs by increasing ICE production if EV demand decreases [9]. - The company announced a $4 billion investment in several American plants to boost production of both gas and electric vehicles [10]. Group 3: Market Trends and Future Outlook - The EV market is currently experiencing fluctuating demand, influenced by the impending end of the $7,500 tax credit for new EVs and the $4,000 credit for used EVs after September 30 [4]. - Sales of new EVs in the second quarter of 2025 declined by 6.3% year over year, marking only the third decline on record, although there was a 4.9% increase from the first quarter of 2025 [4][5]. - Analysts predict a potential rush in EV sales before the tax credit ends, with expectations of record new EV sales in the third quarter of 2025, followed by a significant drop in the fourth quarter as the market adjusts [5][6].