Core Insights - Kroger is promoting affordable beauty products for summer, emphasizing customer favorites and new items to enhance beauty routines [2][12] - The company highlights a range of skincare and makeup products that cater to various customer needs, including sunscreen, moisturizers, and makeup essentials [6][9] Product Offerings - Kroger offers a selection of cleansers suitable for summer, such as COSRX Low pH Good Morning Gel Cleanser and Cetaphil Gentle Skin Cleanser [3] - Lightweight moisturizers like Vanicream Daily Facial Moisturizer and Kroger® Hydrating Facial Moisture Water Gel are recommended for summer use [5] - The Kroger® Gimme Some Glow Sunscreen Lotion SPF 40 is highlighted for its illuminating properties and water resistance [6] Makeup Recommendations - The e.l.f. Power Grip Primer is suggested to enhance makeup longevity, while MCoBeauty's Cheek & Lip Tint adds color to the routine [7][8] - Exclusive products from the Australian brand Nude by Nature are available at Kroger, including bronzers and lip products [9] - The final touch for eye makeup includes the Pretty Savvy™ Comfort Grip Eyelash Curler and L'Oreal Paris Paradise Big Deal Mascara [10] Customer Engagement - Kroger emphasizes its commitment to affordability, with over 1,000 items priced lower and more than $600 in digital coupons available weekly [12] - The company aims to provide high-quality products without compromising on price, reinforcing its Fresh & Quality Guarantees [12] Company Overview - Kroger operates with a mission to "Feed the Human Spirit," serving over 11 million customers daily through various retail formats and e-commerce [13]