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The Tile Shop Expands Collaboration With HGTV's Alison Victoria, Bringing "City Chic" Style Off the Screen and Into Homes Everywhere
Newsfilterยท 2025-04-02 19:27
Company Overview - Tile Shop Holdings, Inc. is a leading specialty retailer in the United States, offering natural stone, man-made and luxury vinyl tiles, setting and maintenance materials, and related accessories [8] - The company operates 142 stores across 31 states and the District of Columbia, providing a wide selection of high-quality products and exceptional customer service [8] Product Launch - The Alison Victoria Tile collection, initially launched in 2022, has expanded with new products that reflect contemporary color palettes and distinctive details [2][4] - The latest additions include five new products inspired by locations such as California and Paris, featuring designs like "Malibu Edit" and "La Petite" [4][6] Design Inspiration - Alison Victoria draws creative inspiration from her travels, particularly from California coastlines and Paris, which influence her tile designs [5][6] - The "Malibu Edit" features a modern marble mosaic inspired by ocean movements, while "La Petite" captures the romance of Paris through its vintage design elements [6] Collaboration and Brand Partnerships - The Tile Shop collaborates with various renowned designers, including Alison Victoria, Jeffrey Alan Marks, Kelli Fontana, and Nikki Chu, enhancing its exclusive Designer Collections [7]