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La Rosa Relies on Lofty to Support National Expansion Strategy
GlobeNewswire News Roomยท 2025-06-23 12:28
Core Insights - Lofty partners with La Rosa Holdings Corp. to enhance the efficiency of real estate transactions and support La Rosa's national expansion strategy [1][2] - Over 500 La Rosa agents have adopted Lofty's platform, indicating strong demand and user engagement [1][3] - Lofty's AI-powered platform is designed to optimize the real estate journey, enabling brokerages to convert 42% more leads compared to other solutions [3][5] Company Overview - La Rosa Holdings Corp. operates 26 corporate-owned brokerage offices across multiple states and Puerto Rico, providing both residential and commercial real estate services [2][9] - The company employs a flexible compensation model for agents, including revenue-sharing and 100% commission options [6][9] - La Rosa is expanding into Europe, starting with Spain, and operates a full-service escrow settlement and title company in Florida [9] Technology and Innovation - Lofty's platform offers a comprehensive technology foundation that supports the unique needs of traditional and modern brokerages [3][5] - The platform features multilingual capabilities and an AI Sales Assistant that supports over 50 languages, enhancing client engagement [8] - Lofty's technology aims to streamline processes, reduce operational costs, and improve agent productivity [1][3]