Lucyd Armor® smart safety glasses

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Innovative Eyewear Inc. Reports Q2 2025 Unaudited Financial Results
Prnewswire· 2025-08-14 20:30
Core Viewpoint - Innovative Eyewear Inc. reported significant revenue growth in Q2 2025, driven by new product launches and increasing consumer demand for smart eyewear [1][3][7]. Financial Performance - Net revenue for Q2 2025 was $579,230, an 88% increase from Q2 2024 [3]. - Year-to-date net revenue for the six months ended June 30, 2025, was $1,033,731, a 49% increase compared to the same period in 2024 [3]. - The gross profit margin for Q2 2025 was -2%, down from 18% in the same period last year, primarily due to higher custom duties and tariffs [4]. - For the six months ended June 30, 2025, the gross profit margin was 20%, an increase of 11 percentage points from the prior year [4]. - The company reported a net loss of $(2,106,094) or $(0.66) per share for Q2 2025, compared to a loss of $(1,948,399) or $(1.87) per share in Q2 2024 [9]. Product Development and Market Strategy - The Lucyd Armor smart safety glasses, launched in October 2024, accounted for nearly half of total units sold in Q2 2025 [3]. - The Reebok Powered by Lucyd collection, launched in April 2025, features the best audio quality to date, reflecting a strategic initiative to enhance product sound quality [3]. - The company is diversifying its logistics network and expanding sales outside the U.S. to mitigate tariff impacts [4][7]. Partnerships and Milestones - Innovative Eyewear entered a partnership with Smartech Retail Group to showcase its smart eyewear at the TM:RW flagship store in Times Square [8]. - A partnership with EyeRecommend was established to provide smart eyewear to over 600 independent optometry stores across Canada [8]. Future Outlook - Management is optimistic about mitigating tariff effects on gross margins and aims to build a globally-focused business with significant distribution outside the U.S. [7]. - The company believes it is well-positioned to grow revenue and market share in the second half of 2025, particularly with the new Reebok product line and continued traction of the Lucyd Armor glasses [7].