Core Insights - Massimo Group is actively participating in the 2026 Golf Course Superintendents Association of America Conference and Trade Show to enhance fleet sales and strengthen its dealer network [1][2] - The company showcased its second-generation MVR HVAC Pro Series, which includes models designed for golf course operations and utility applications, addressing the demand for all-weather electric vehicles [2][3] - Massimo reported a significant increase in dealer-channel sales, with a year-over-year growth of over 150% in January 2026, indicating strong market demand [4] Company Strategy - The company is focusing on expanding its dealer relationships and penetrating fleet markets while introducing higher-margin premium products [6] - Massimo has received inquiries for exclusive distribution rights within the European Union for its MVR HVAC Pro Series, highlighting international interest in its products [5][6] - CEO David Shan emphasized the validation of the company's strategy through industry events and the growing dealer interest, which reinforces confidence in the long-term growth potential of the HVAC Pro Series [6] Market Engagement - Massimo has participated in three successful industry events in 2026, generating over 100 dealer leads and showcasing the demand for its differentiated product offerings [3] - The company aims to capitalize on increasing demand for reliable electric mobility solutions across various sectors, including golf, commercial, and utility [6]

Core Viewpoint - Massimo Group is set to launch its new MVR HVAC Pro Series at the 2026 PGA Show, featuring fully enclosed electric vehicles with integrated heating and air conditioning for enhanced comfort and utility in both consumer and commercial markets [1][4]. Product Overview - The MVR HVAC Pro is designed for golf courses, resorts, and NEV users, providing year-round comfort and performance [2]. - The MVR HVAC Cargo Max Pro targets municipal and commercial fleets, emphasizing reliability and all-weather operation for demanding work environments [3]. Market Positioning - The introduction of the MVR HVAC Pro Series significantly expands Massimo's presence in the commercial electric vehicle segment, catering to organizations that require electric utility vehicles year-round [3]. - The products will be showcased at the 2026 PGA Show, allowing potential buyers to experience the new HVAC system and electric powertrain options [4]. Company Background - Massimo Group, headquartered in Garland, Texas, specializes in manufacturing and distributing powersports and electric vehicles, including UTVs, ATVs, e-bikes, and electric utility vehicles known for their performance and reliability [5].