Core Insights - GoPro's Q2 2025 results showed a wider-than-expected non-GAAP loss per share of 8 cents, compared to the consensus estimate of a 7-cent loss, and a loss of 24 cents per share in the same quarter last year [2][4] - Revenue for Q2 2025 was $152.6 million, down 18% year-over-year, but within the company's expectations and beating the consensus mark by 3.4% [3][4] - The company anticipates a return to revenue growth and profitability starting in Q4 2025, driven by new product launches [4][15] Financial Performance - GoPro sold 500,000 camera units in Q2 2025, a decrease of 23% year-over-year [5] - Revenue from GoPro.com was $41 million, accounting for 27% of total revenues, down 16% year-over-year [5] - Subscription and service revenue reached $26 million, with a subscriber base of 2.45 million, reflecting a 3% decline year-over-year [5] - Retail channel revenues were $111 million, representing 73% of total revenues, down 19% year-over-year [6] - Revenue from the Americas increased by 11% year-over-year, while EMEA and Asia-Pacific revenues fell by 46% and 43%, respectively [7] Margin and Cost Management - Non-GAAP gross margin improved to 36% from 30.7% in the prior year [8] - Non-GAAP operating loss was $8.5 million, significantly reduced from a loss of $35.4 million in the previous year [8] - Operating expenses decreased to $63.4 million from $92.6 million year-over-year [8] Future Guidance - For Q3 2025, GoPro projects revenues of $160 million, a 38% year-over-year decline, with a non-GAAP loss per share of 4 cents [12][13] - The company plans to introduce two new cameras in 2025, including the Max 2 360, and expects to reduce full-year operating expenses to $240–$250 million [13][14] - GoPro aims to offset tariff costs through modest price increases and diversifying its supply chain [14] Market Position and Estimates - The consensus estimate for GoPro has seen a downward revision of -316.67% recently [16] - GoPro currently holds a Zacks Rank 3 (Hold), indicating an expectation of in-line returns in the coming months [18] - In comparison, Sonos, a competitor in the same industry, reported a year-over-year revenue decline of 13.2% but has a Zacks Rank 2 (Buy) [19][20]