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KUKE Music Successfully Reached Strategic Partnership with China Media Group IoV Digital Media, Aims to Redefining the Benchmark for In-Vehicle Music
Globenewswireยท 2025-03-21 21:22
Core Insights - KUKE Music Holding Limited has entered a strategic cooperation agreement with CMG IoV Digital Media to enhance in-vehicle audio experiences, aiming to set a new standard for high-quality audio ecosystems in vehicles [1][3] Company Overview - KUKE Music is a leading classical music service platform in China, offering approximately 3 million audio and video music tracks and providing music learning services [5] - The company collaborates with Naxos, the largest independent classical music content provider, giving it access to over 900 top-tier labels and record companies [5] Partnership Details - The collaboration will allow Beijing Kuke Music to provide CMG IoV Digital Media with access to its classical music library, audiobooks, and high-definition concert resources, filling a gap in non-popular music content for in-car scenarios [3] - CMG IoV Digital Media has surpassed 100 million users and collaborates with nearly 90% of leading automotive manufacturers, creating a "Sound Universe" with 1,300 live audio streams and over 5 million hours of premium audio content [2] Product Development - The partnership will develop customized in-vehicle audio products such as "Master Symphony Theater," "Music General Education Enlightenment Course," and "Classical Music Radio," tailored for smart cockpit environments [4] - The audio offerings will be designed to match driving scenarios and user profiles, providing a range of content from soothing jazz for long drives to educational audio during commutes [4]