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乐划锁屏创新节日玩法,丰富活动嗨翻用户
Jin Tou Wang· 2025-04-27 04:46
Core Insights - The article highlights the growing demand for personalized and diverse lock screen functionalities among smartphone users, with Lehua Lock Screen leading the innovation in this space [1]. Group 1: User Engagement and Activities - Lehua Lock Screen offers high-quality 4K images and videos daily, enhancing user experience and engagement [1]. - During the 2024 Mid-Autumn Festival (September 15-17), Lehua Lock Screen saw a 5% increase in effective user reach and an 18% increase in consumption page views (PV) compared to previous periods, showcasing its unique advantages in digital interaction during festive events [5]. - The Spring Festival card collection activity from January 26 to February 5 attracted over 500,000 participants, with card exposure exceeding one million and over 70,000 lottery entries, indicating high user participation and interest [6]. Group 2: Content and Innovation - Lehua Lock Screen collaborates with content creators to provide themed wallpapers and illustrations, enhancing the festive atmosphere for users [5]. - The company continuously expands the functional boundaries of lock screens through innovative activities and quality content, successfully meeting modern users' needs for personalization [10]. - Currently, Lehua Lock Screen has attracted 160 million daily active users, positioning itself as a leader in lock screen functionality innovation [10].