Company Overview - SharpLink Gaming, Inc. (NASDAQ:SBET) is an online performance-based marketing company that operates in the US sports betting and global iGaming industries, focusing on driving qualified traffic, player acquisitions, retention, and conversions through its PAS.net affiliate network [4] Analyst Ratings - Gautam Chhugani from Bernstein reiterated a Buy rating on SharpLink Gaming with a price target of $24 on January 12 [1] - Brian Kinstlinger from Alliance Global also maintained a Buy rating but reduced the price target from $48 to $20 on January 7 [1] - Cantor Fitzgerald analyst Brett Knoblauch initiated coverage with a Buy rating and a price target of $15, highlighting the company's management expertise in crypto and the Ethereum ecosystem [3] Cryptocurrency Holdings - SharpLink Gaming currently holds 864,402 Ethereum, valued at approximately $2.9 billion [2] - The price of Ethereum has decreased by around 30% since the last update, prompting a reduction in the price target by Alliance Global [2]