Pace Generative's GEO service

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Onfolio Holdings Launches Pace Generative to Help Brands Dominate AI-Generated Search Results
Globenewswireยท 2025-06-04 13:00
Core Insights - Onfolio Holdings Inc. has launched Pace Generative LLC, a Generative Engine Optimization (GEO) agency aimed at helping brands gain visibility in AI-generated answers, addressing the growing demand for trusted exposure across various AI platforms [1][15] - The shift from traditional search engines to AI assistants as primary discovery tools has made GEO a critical strategy for brands to embed their insights and authority in AI-generated responses [2][6] Industry Trends - A study by Elon University indicates that 52% of U.S. adults use AI tools like ChatGPT, Gemini, and others, with ChatGPT serving 400 million weekly active users globally, highlighting the rapid adoption of AI-driven discovery [5] - McKinsey estimates that generative AI could contribute up to $4.4 trillion in annual economic value, particularly impacting marketing and sales sectors [5] Company Strategy - Pace Generative is designed to ensure brands are included in AI-generated answers, moving beyond traditional SEO to focus on trust and authority in decision-making moments [7][14] - The agency offers services such as question-driven content creation, AI-optimized site structure, language and topic alignment, and strategic publishing to enhance brand visibility in AI responses [9][10][12][13] Market Positioning - The launch of Pace Generative represents a strategic evolution for Onfolio, leveraging its expertise in SEO to adapt to the new landscape of online visibility driven by AI [8][9] - The company anticipates strong demand for GEO services as organizations seek to adapt their marketing strategies for AI-native visibility [15]