Core Insights - Black Rock Coffee Bar is expanding its presence in Colorado with the opening of its fifteenth location in Parker on January 30, 2026, highlighting the brand's growth in the region [1][2]. Company Expansion - The new store is located at 16898 E Auburn Hills Dr, Parker, CO 80134, and is part of Black Rock's strategy to continue expanding in Colorado throughout 2026 [2]. - CEO Mark Davis expressed enthusiasm for the brand's growth and the positive reception from local communities [2]. Promotions and Offerings - During the opening week, customers can enjoy various promotions, including free 16-ounce drinks on January 30, buy-one-get-one free drinks on January 31, and other discounts throughout the week [7]. - The Black Rock Rewards app allows customers to earn "bolts" for every purchase, which can be redeemed for free beverages, and includes recent menu additions like protein-packed Egg Bites [2][3]. Seasonal Menu - The store will feature seasonal menu items such as Pecan Pie Blondie, Macaron Matcha Latte, and Lemon Meringue Pie Fuel energy drinks, available in various forms [3]. Company Background - Founded in 2008 in Oregon, Black Rock Coffee Bar has grown to over 160 retail locations across seven states, emphasizing community engagement and a positive work culture [5].