Core Insights - Signify, the world leader in lighting, is launching significant updates to the Philips Hue product line under the campaign "Reimagine Your Home," which includes the new Hue Bridge Pro, redesigned LED strip lights, and an entry-level product line aimed at enhancing smart living accessibility and immersion [1][2]. Product Innovations - The new Hue Bridge Pro serves as a powerful evolution of the existing Philips Hue Bridge, supporting up to 150 lights and 50 accessories, thus simplifying smart lighting control [3][4]. - The Hue Bridge Pro features a processor five times more powerful and a memory 15 times larger than its predecessor, allowing users to store over 500 custom lighting scenes and enjoy faster response times [4]. - Philips Hue Essential offers a more affordable entry point into the Hue ecosystem, maintaining compatibility and reliability while simplifying lighting performance [6][7]. New Product Offerings - The Philips Hue Essential range includes A19 and BR30 bulbs, as well as a versatile strip light, all compatible with the Hue ecosystem and Bluetooth [7]. - The new range of LED strip lights, including the Philips Hue OmniGlow, utilizes CSP technology for a smooth light effect, enhancing creative space transformation [8]. - The Philips Hue Festavia range expands with new outdoor products designed for year-round durability and decorative versatility [9][10]. Security and Smart Home Integration - The Hue Secure video doorbell enhances home security by sending notifications and automatically activating lights upon motion detection [11]. - The Hue Smart Chime provides sound alerts for the doorbell, ensuring users stay informed throughout their home [12]. Software and AI Enhancements - New software updates are set to enhance the integration of Philips Hue with Sonos, allowing users to control lights via voice commands [13]. - The AI-powered generative assistant, which suggests lighting scenes based on user context, is now live in most markets, with plans for automation capabilities and enhanced entertainment experiences through the Hue Sync PC app [14][15]. Availability and Pricing - The Hue Bridge Pro and Philips Hue Essential products will be available in North America starting September 2025, with prices ranging from USD 24.99 to USD 169.99 depending on the product [16][23].