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RTD Alcoholic Beverage Market to Hit $28.76 Billion by 2034, North America to Capture 27.2% Share
Globenewswireยท 2025-03-20 12:40
Core Insights - The global RTD alcoholic beverage market is projected to reach US$ 18.81 billion in 2024 and is expected to grow to US$ 28.76 billion by the end of 2034, reflecting a CAGR of 4.3% from 2024 to 2034 [1][6]. Market Trends - Rising demand for RTD alcoholic beverages is attributed to their multiple flavor options and convenience, with manufacturers focusing on organic and natural ingredients to attract health-conscious consumers [2][5]. - The increasing popularity of RTD beverages among millennials is expected to drive market growth, alongside the penetration of e-commerce platforms [3][6]. Regional Insights - North America is forecasted to account for 27.2% of global market revenue by the end of 2034, with the US market projected to reach US$ 5.98 billion, growing at a CAGR of 4.6% [6][8]. - In Mexico, demand for RTD alcoholic beverages is expected to rise at a CAGR of 7.9% from 2024 to 2034 [6]. Product Segmentation - The market study categorizes RTD alcoholic beverages based on nature (high-strength premixes, malt-based, spirit-based, wine-based, hard seltzers), flavor (citrus, berries, tropical, mixed fruits, spices), end use (retail/household, foodservice), and distribution channels (on-trade and off-trade) [10]. Key Players - Major companies driving the RTD alcoholic beverage market include Bacardi Limited, Diageo PLC, Halewood Wines & Spirits, and others [7]. Future Projections - Global sales of high-strength premixes are projected to rise at a CAGR of 4.6%, reaching US$ 6.38 billion by 2034 [6].