Core Viewpoint - ECD Automotive Design, Inc. is entering the Porsche 911 restoration and customization market with the launch of Project Gravette, a bespoke Porsche 993, aiming to redefine the restomod industry and expand its luxury vehicle offerings [1][2][3] Company Overview - ECD is recognized as the world's largest Land Rover and Jaguar restoration company, specializing in custom luxury builds including Defenders, Range Rovers, Jaguar E-Types, Ford Mustangs, and Toyota FJs [1][4] - The company was founded in 2013 by three British automotive enthusiasts and operates from a 100,000-square-foot facility in Kissimmee, Florida, employing 102 staff, including 67 craftsmen and technicians [4][6] Market Expansion - Driven by strong demand from its customer base, ECD is expanding into the Porsche segment, which is viewed as one of the largest and most lucrative markets within the restomod industry [2][3] - The company aims to offer faster build times compared to existing providers, leveraging its successful Mustang program as a model for this expansion [2][3] Product Offering - Project Gravette represents ECD's first Porsche 911 customization, emphasizing a one-of-one design experience that combines heritage performance with modern refinement [3] - The company focuses on low volume, high touch vehicles that command premium prices, enhancing its average selling price and operational efficiencies [3]