RetailMeNot app
Search documents
From Coupon Code to Shopping Companion: RetailMeNot Celebrates 20 Years of Savings
Prnewswire· 2026-01-28 14:30
Core Insights - RetailMeNot is celebrating its 20th anniversary, marking two decades of innovation in digital savings with a focus on AI-powered shopping experiences [1][4] - The company is launching the RetailMeNot Group, which consolidates various U.S. shopping brands under Ziff Davis, enhancing its portfolio and reach [2][10] Company Evolution - Founded in November 2006, RetailMeNot started as a digital coupon site and has evolved into a comprehensive savings ecosystem, now offering cash back, personalized deals, and in-store offers [6][8] - Key milestones include the launch of the RetailMeNot app in 2012, expansion of cash back offers in 2017, and the establishment of National Cash Back Day in 2019 [8] New Initiatives - In 2026, RetailMeNot will introduce enhancements aimed at providing more value and confidence for shoppers, including exclusive savings opportunities and improved deal curation [3][7] - The company is rolling out an AI-powered shopping companion and other AI-based tools to better interpret shopper intent and deliver relevant deals in real time [4][5] Brand Identity - RetailMeNot is refreshing its brand identity to reflect its transition from a coupon destination to a full savings and shopping ecosystem [4][5] - The new identity aims to enhance mobile shopping experiences and provide consumers with a more confident purchasing process [5]