Though EVs typically cost more on average than an equivalent gas-powered vehicle, pump prices pushing close to $4 per gallon on average — and much higher in states like California and New York — are changing the consideration matrix. According to Edmunds.com, shopper consideration of electrified vehicles — including hybrids, plug-in hybrids, and battery electric vehicles — climbed to 23.8% of all vehicle research activity on the platform, up from 22.4% the prior week and the highest weekly level recorded ...