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Sports.com Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP
Globenewswire· 2025-08-07 17:00
Core Viewpoint - Sports.com Studios Ltd has formed a revenue-driven co-production partnership with GOATS Entertainment to create monetizable content based on the legacies of iconic athletes, aiming to generate high-margin revenue streams across various platforms [4][5][6]. Company Overview - Sports.com Studios is the original content division of SEGG Media Corporation, which operates a portfolio of digital assets focused on immersive fan engagement and ethical gaming [11]. - GOATS Entertainment is co-founded by Kevin Kaufman and Joe DiMuro, specializing in sports media and intellectual property, with a significant archive of sports content [8][11]. Partnership Details - The partnership will leverage GOATS Entertainment's extensive archive, including over 90,000 iconic sports photographs and exclusive interviews with more than 25 legendary athletes [6][10]. - Initial projects include docuseries and specials featuring iconic athletes, exclusive streaming rights, limited-edition merchandise, and live events across key global markets [9]. Revenue-Generating Initiatives - The collaboration aims to create high-margin revenue streams through various channels such as OTT, e-commerce, experiential marketing, and licensing [5][8]. - The focus is on understanding the audience to build viral engagement and profitable user acquisition, aligning with the company's revenue-first strategy [8].