Core Insights - Duke Energy is utilizing artificial intelligence (AI) to enhance customer safety by detecting scams targeting energy customers [1] - The AI technology scans various digital platforms to identify and flag fraudulent schemes for removal [1] Group 1: AI Implementation - The AI scans websites, social media, and paid ads for open-source social engineering threats, helping to protect customers from scams [1] - Recent examples include the removal of a paid search ad impersonating Duke Energy with a fake customer service number [1] Group 2: Industry Collaboration - Duke Energy participated in the 10th annual Utility Scam Awareness Day alongside Piedmont Natural Gas and the Better Business Bureau to educate customers on verifying and reporting scams [1] - The company reported a significant increase in scam reports in 2025, particularly in February when customers often seek bill assistance [1] Group 3: Customer Protection Measures - Customers are encouraged to report suspected scams using Duke Energy's Scam Reporting Tool and verify information through official channels [1] - Red flags for scams include demands for immediate payment, threats of service cutoff, and requests for prepaid cards or cryptocurrency, which Duke Energy does not accept [1] Group 4: Company Overview - Duke Energy is a major energy holding company serving 8.6 million customers across several states and owning 55,100 megawatts of energy capacity [1] - The company is focused on an ambitious energy transition, investing in electric grid upgrades and cleaner energy sources [1]