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Can Product Refresh Revive Revenue Trends for Crocs' HEYDUDE Brand?
ZACKS· 2025-12-04 17:31
Key Takeaways HEYDUDE revenue fell 22% in Q3 as CROX cut wholesale exposure and reduced performance marketing. Product refreshes like Stretch Sox and Stretch Jersey are gaining traction across key HEYDUDE franchises.CROX cleaned up North America inventory via returns and markdowns, hurting Q3 results but improving health.Crocs, Inc.’s (CROX) HEYDUDE brand faces revenue headwinds, although early signs of stabilization emerged following its product refresh efforts in third-quarter 2025. Revenues for the HEYDU ...