Core Insights - Dave's Killer Bread has launched a new product, the Supreme Sourdough, to cater to the growing consumer interest in sourdough bread [1][2] - The Supreme Sourdough is made with an authentic sourdough starter and features a double-fermentation process, ensuring quality and flavor [1][2] - The product is available exclusively in West Coast markets, specifically Arizona, California, Oregon, and Washington, with a suggested retail price of $6.99 [3] Product Details - The Supreme Sourdough loaf is certified USDA organic and Non-GMO Project Verified, aligning with the brand's commitment to organic and non-GMO products [2][4] - The loaf is rolled in the brand's signature Good Seed topping and is sliced thick, providing a unique texture and flavor [2] - In addition to the new sourdough product, the company has reintroduced its legacy Oats & Blues loaf to celebrate its 20th anniversary [3] Company Background - Dave's Killer Bread is recognized as the nation's No. 1 organic bread brand, with a strong presence across the U.S. and a pioneering role in the organic seeded bread category [4] - The company offers 33 varieties of whole grain organic bakery and snack products, all certified USDA organic and Non-GMO Project Verified [4] - Dave's Killer Bread is committed to Second Chance Employment, employing individuals with criminal backgrounds, with one in three employee-partners at its Oregon bakery having such backgrounds [4]