Core Insights - The Alkaline Water Company has signed a Memorandum of Understanding (MOU) for a strategic sales partnership with Sang Beverages, focusing on TEN Alkaline Spring Water in the Central, Midwest, and West Coast regions of the United States [1][2][3] Group 1: Partnership Details - The partnership follows a recent co-packing agreement and aims to enhance market penetration for TEN Alkaline Spring Water, a premium product with a pH of 10 [2][3] - WTER's sales team will represent Sang Beverages in designated territories, targeting placement in supermarkets, convenience, and drug stores [3][4] - The collaboration is expected to create an additional revenue stream and leverage WTER's established distribution network and sales expertise [4] Group 2: Product Offering - The partnership combines two complementary alkaline water brands: Alkaline88's 8.8 pH purified water and TEN's 10.0 pH spring water, providing a complete alkaline water solution for retailers and consumers [4] - Retailers will benefit from simplified vendor management with a single sales team for both brands, while consumers will have access to a diverse alkaline water portfolio at different price points [4] Group 3: Company Background - The Alkaline Water Company is recognized for its flagship Alkaline88 brand, which utilizes a proprietary electrolysis process to create a balanced 8.8 pH water infused with Himalayan rock salt and trace minerals [5] - The company is focused on operational improvements, market expansion, and sustainable profitable growth under the leadership of CEO Ricky Wright [5]