Core Viewpoint - The comparison between Newsmax and The New York Times highlights the contrasting business models and financial performances of two media companies, with The New York Times being the more favorable investment option due to its profitability and growth metrics [1][12]. Business Model: Newsmax vs. The New York Times - Newsmax is a diversified media company with over 40 million viewers, primarily known for its linear cable channel and various digital platforms [4][5]. - The company generates revenue from cable subscriptions, advertising, and additional businesses such as nutraceuticals and insurance products [6]. - The New York Times has successfully transitioned to a digital-first model, with most of its revenue coming from digital subscriptions and advertising, despite challenges in digital ad profitability [7][8]. Financials: Newsmax vs. The New York Times - In Q2, Newsmax reported revenue of $46.4 million, an 18.4% increase year-over-year, but incurred an adjusted EBITDA loss of $3.8 million [9]. - The New York Times achieved revenue of $685.9 million in Q2, a 9.7% increase, with total subscribers rising to 11.9 million and an adjusted operating profit margin near 20% [10]. Valuation: Newsmax vs. The New York Times - Newsmax has a market cap of $1.15 billion and is not profitable, with a price-to-sales ratio of 9 [11]. - The New York Times, with a market cap of $9.5 billion, is profitable, trading at a lower price-to-sales ratio of 3.6 and a price-to-earnings ratio of 30, along with a dividend yield of 1.2% [11].