Core Insights - The Yankee Candle Company, in collaboration with Warner Bros. Discovery, has launched The Polar Express Collection, a limited-edition holiday line inspired by the holiday film, aiming to evoke the magic and joy of the season through scent [1][4]. Product Offerings - The Polar Express Collection features five festive fragrances, including "Believe," "Hot! Hot! Chocolate," "The Polar Express," "First Gift of Christmas," and "North Pole Greetings," each designed to transport fans to memorable moments from the film [3][6]. - The collection includes various candle forms and gift sets, with prices ranging from $12.99 for Signature Small Tumblers to $34.99 for Large Apothecary Jars, making it accessible for gifting and home decoration [5][6]. Brand Positioning - Yankee Candle has a 50-year history of creating evocative fragrances, and this new collection aims to enhance holiday traditions by capturing the warmth and nostalgia associated with the season [7][4]. - The partnership with Warner Bros. Discovery allows Yankee Candle to leverage popular entertainment themes, enhancing its product appeal and market reach [8].